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Amazon Prime Day 2019: Start Date and Best Deals

Best Amazon Prime Deals 2019

Amazon Prime Day 2019 is almost here. This year, the Prime member exclusive holiday will last for two full days, making it Amazon's longest Prime Day ever. Amazon is promising over a million deals this Prime Day with discounts on everything from 4K TVs to Fire TV Sticks. There will even be a special stream highlighting the best Amazon Prime Day Twitch deals.

For shoppers, that means more noise to navigate through. So we're here to help you unpack everything you need to know about Amazon Prime Day 2019, from the best items to buy to the items you should avoid. Here's your ultimate Prime Day survival guide.

Amazon Prime Day 2019: Cheat Sheet
Prime Day deals are exclusively for Prime members.

(Not a Prime member, you can sign up for a free trial here).

  • Prime Day deals will begin at 2:59am ET on Monday, July 15. 
  • Prime Day 2019 will last 48 hours. 
  • The best items to buy on Prime Day are Amazon devices.
  • Expect to see great deals on TVs, Apple gear, and smart home devices.
  • Expect counter sales from Amazon rivals like Walmart, Best Buy, and Target 

What is Amazon Prime Day?
Prime Day started in 2015 to celebrate Amazon's 20th anniversary. Since then, it has grown into a global deal-a-thon that's celebrated in 18 countries. Prime Day has been such a massive success that for the third consecutive year Amazon is extending the length of the sale. Amazon Prime Day 2019 will last 48 hours (up from last year's 36-hour sale).

What Prime Day Deals can I buy now?
Amazon is offering plenty of early Prime Day sneak peeks. There's always the chance some of these deals may drop a few more bucks in price, but we're confident that if there are any price differences, they won't be that significant. That said, here's what we'd buy right now:

  1. KitchenAid 6-Quart Bowl Mixer for $259.99 ($238 off) [NEW]
  2. Amazon Fire TV Recast for $129.99 ($100 off, Prime members only) [NEW]
  3. Amazon Echo Dot for $24.99 ($25 off) 
  4. Amazon Echo Input for $14.99 ($20 off, Prime members only) 
  5. (3) Months Kindle Unlimited for free ($27 off, Prime members only) 

Will there be any Prime Day Twitch Deals?
Yes, Amazon just announced that it will launch Twitch Sells Out — a shopping channel-like stream that will highlight the best Amazon Prime Day Twitch deals for gamers. Anyone can watch the stream on Twitch, but only Prime members will be able to make purchases direct from the stream. In addition, from July 3 through July 16 shoppers can use coupon code "PRIME2019" to 30% off all Twitch Merch purchases.

Will there be any Prime Day Whole Foods deals?
Absolutely. We predict that Whole Foods will play a massive role during Prime Day 2019. Last year, for instance, Prime members who spent $10 or more at Whole Foods received a $10 Amazon Prime Day credit. The credit could be applied on any Amazon purchase, so you were able to snag a Fire TV Stick for just $19. Prime members also got an an extra 10% off select items at Whole Foods for an entire week. We expect more aggressive discounts this year on a wider range of Whole Foods items. We also expect to see Prime Now delivery discounts, especially for members who haven't used the service before.

How can I watch the Prime Day Taylor Swift concert?

Prime Day 2019 is going to kick off with Taylor Swift. The Prime Day Concert 2019 will include all-female performances by Taylor Swift, Dua Lipa, SZA, and Becky G. The live show will be streamed for Prime members only on July 10 at 9pm ET via Prime Video. Remember, if you're not a Prime member you can always sign up for a free trial.

I'm not an Amazon Prime Member. Can I still shop Prime Day deals?
Prime Day is Amazon's "thank you" to Prime members. As a result, shoppers must be Amazon Prime subscribers to take advantage of any deals. However, if you're not a Prime member, there's still hope. Amazon offers a free Prime member trial when you first sign up. After your 30-day trial is up, you can keep your membership and pay $119/year, or cancel it before the free trial expires. Either way, your Prime trial period will let you shop deals on Prime Day.

Sign up for Amazon Prime's free 30-day trial
If you've cancelled a Prime membership in the past 12 months, you don't qualify for the free 30-day trial. So your best bet is to sign up for a 1-month Prime membership at $12.99/month. Hopefully you'll purchase enough deals that the 1-month membership will pay for itself. After the month is up, you can cancel with no commitment required. Just remember to cancel, because paying $12.99/month for the duration of a year is pricier than Amazon's $119/year membership.

Is Amazon offering Prime Day price adjustments?
Unfortunately, no. That means if you buy this Insignia 43-inch 4K Fire TV for $229.99 ($70 off) right now and it drops to say $179.99 on Prime Day, you won't be able to get the price difference. What Amazon suggests you do is return the item you bought and buy it again at the lower price. However, if you do this you'll have to pay return shipping. (And if it's a big, heavy item like a TV, that could eat up your price adjustment savings). If it's a smaller item, like an Echo Dot, shipping will cost less, but just make sure the savings are worth the extra hassle.

How fast will my Prime Day shipments arrive?
FedEx recently announced that it will not renew its FedEx Express domestic contract with Amazon. Amazon may or may not have been ready for this, but one thing is certain — Amazon has been investing in its own shipping infrastructure for quite some time. Moreover, they've already committed themselves to next-day shipping.

According to Amazon, its 1-day shipping is available on more than 10 million products with no minimum purchase required. It's available "coast to coast" on everything from doggie bags to Echo devices. Moreover, Amazon recently added 15 Boeing 737-800 cargo aircraft to its current fleet. The aircraft will be part of the Amazon Air Network and used to get your purchases to you as fast as possible.

Not to be outdone, Walmart — Amazon's biggest rival — is offering 1-day shipping in Phoenix and Las Vegas. Even better, Walmart has no membership fees, whereas an Amazon Prime membership costs $119/year. Target is also jumping onto the expedited shipping bandwagon. The retailer is expanding its same-day shipping options using Shipt as its delivery service. Shoppers can sign up for a free four-week trial or pay a $9.99 delivery fee for each order made at

Can Prime Student members shop Prime Day deals?
Absolutely. Amazon Prime Student members get access to many of the same perks granted to regular Prime members. Moreover, if you're a college student with an edu-based e-mail, you'll get six free months of Prime instead of the traditional 30 days. So go ahead and sign up for that free trial now, it'll be valid for the next six months.

Which countries will participate in Amazon Prime Day 2019?
Last year, Prime Day was celebrated in 17 countries including the U.S., U.K., Spain, Singapore, Netherlands, Luxembourg, Japan, Italy, India, Germany, France, China, Canada, Belgium, Austria, and Australia. In 2019, Prime Day will expand to the United Arab Emirates, for a total of 18 countries.

How can I avoid fake deals on Prime Day?
There's no doubt that you'll find great deals on Amazon Prime Day. However, we recommend you shop with caution, because not every deal will be a good deal. Make a list of the items you'd like to buy and stick to it. Tools like CamelCamelCamel — a site that tracks the price history of many Amazon products — can help you spot fake deals from true price drops. You'll also want to put in your bookmarks; this site can help determine whether the Amazon user reviews for a given product are legit or fake.

How else can I save money on Prime Day?
How does a little Prime Day cash back sound? Amazon offers an Amazon Rewards Visa Signature Card that offers 3% cash back at and at Whole Foods Market. If you have particularly good credit, you can also apply for the Amazon Prime Rewards Visa Signature Card, which offers 5% cash back on purchases and Whole Foods Market purchases. (Both cards are issued by Chase). Amazon also offers store cards for customers who are building their credit. As with all credit cards, you'll want to beware of monthly interest rates.

Will Amazon Prime Day offer better deals than Fourth of July?
No one likes buyer's remorse and we have one more holiday that stands between us and Prime Day: 4th of July. If you can afford to wait, we recommend waiting the extra days for Prime Day. If you're shopping for a 4K TV, Apple gear, Amazon/Alexa devices, or any smart home gear — Prime Day will undoubtedly offer better prices than the 4th of July.

Will other retailers have anti Prime Day sales of their own?
eBay is the first e-tailer to take Prime Day on. The company announced its Crash Sale, which starts on July 15. Should Amazon's website crash during Prime Day — as it did last year — eBay says it'll offers an extra round of "too good to be true deals." Another retailer to watch this year is Walmart, which has been matching Amazon's every step. Currently, Walmart has one of our favorite Vizio TVs of 2019 on sale. Most recently, Walmart has also launched next-day shipping in Las Vegas and Phoenix. It plans to expand its next-day shipping to all major U.S. cities by year's end. Not to be outdone, Target just announced Target Deal Days, which is the retailer's take on Prime Day. Bottom line: Be ready for an influx of deals during the first half of July.

Can I shop Prime Day deals through Alexa?
Yes. Alexa's role on major holidays like Black Friday and Amazon Prime Day has grown throughout the years. Not only can Alexa tell you the day's top deals, but you can also purchase them via any Alexa-powered device. (Just make sure you have enabled Alexa Voice Shopping on your device). There is a downside, however. You're essentially trusting that Amazon is offering you the best deal without verifying if other retailers have undercut the e-commerce giant. Our take — Alexa Voice Shopping is about convenience. If you're looking to save money, you're better off making purchases the traditional way.

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